We all want to get retweets. and wonder to get more and more retweets.
But how? For that, You have to do differently to grow the number of retweets you get?
So, we’ve researched over lots of tweets over some time. So, we thought, why not let the numbers do the talking? Today, I’ll share with you our latest study on what our big data says about how to get more retweets.
Considering Twitter’s algorithm change, we wanted to provide the most accurate data as possible. So, we analyzed some of nearly 500,000 tweets with over 3.5 million impressions from the last three months.
Each tweet in the sample got at least one retweet. We examined some aspects to see what the data had to say about what tweets that get retweeted have in common.
Here are the factors that you need to take care to Get More Retweets on Twitter:
1) Tweet Links
The overwhelming majority of tweets in our sample (91.7%) contain a link. This makes sense because Twitter is a knowledge and information sharing platform. People go to Twitter specifically to find quality content. It only stands to reason that when they find it, they want to share it.
2) Tweet with Hashtags
Across 70% of the tweets in our sample include a hashtag. With impressions being down from your followers because of Twitter’s new algorithm, hashtags on Twitter are more important than ever to help get your tweets seen. It stands to reason that tweets with hashtags get more retweets.
3) Tweet about Twitter
Not a surprise, but people on Twitter tend to retweet info about Twitter. 6.7% of all retweeted tweets mention Twitter compared to 1.6% that mention Facebook, and only 0.8% that mention Instagram.
4) Tweet “You” not “Me”
“It’s not me; it’s you.” That’s backward in a break-up speech but just right for Twitter.
Tweets including first-person pronouns like “me, I, our, we” etc., accounted for only 8.7% of the sample. On the other side, tweets including second-person pronouns like “you” and “your” accounted for 29.2% of all tweets in the sample.
No magic here. People don’t care how great you are or what you can do. They want to know why it matters to them. Tweets with copy that speaks to people and addresses their pain points out-perform tweets with self-promotional language.
5) Don’t Tweet Emojis
This is the most surprising statistic in the study. Only 4.1% of tweets in the sample contains an emoji.
So, bring this one with a grain of salt. It’s reasonable that many individuals simply don’t utilize emojis in tweets (yet) and that has skewed this measurement.
Precisely what amount including an emoji impacts retweets is difficult to state, yet the information proposes it might hurt. I’d exhort testing this for yourself and checking whether you see a theme of tweets with emojis failing to meet expectations as far as retweets.
6) Images in Tweets are Optional
This was by a wide margin the most astonishing aftereffect of the investigation. Tweets without pictures marginally defeated tweets with pictures as far as retweets, 53.9% versus 46.1%, individually.
This conflicts with the grain of regular social media marketing exhortation. You’ll see a million details about how tweets with images get a lot more engagement. All things considered, it might be an ideal opportunity to reconsider that thought.
My recommendation is to explore different avenues regarding letting the picture well enough alone for a few tweets and perceive how they perform. You may be wonderfully astounded.
All things considered, there you have it – genuine information on what’s working and what’s not to get more retweets now.
So, what do you think? Anything in the study that surprised you? I’d love to hear from you in the comments section below!