Google’s Gmail is getting its biggest refresh in years, the search giant announced in a blog post on Wednesday morning. You can try it all out by clicking “Try the new Gmail” under settings in your Gmail account.
That means a shiny new look, sure, but also some useful-sounding new features. And the updates are hitting Gmail on the web, as well as updates to Google’s Gmail apps for smartphones and tablets. Some of those updates appear to be most useful for businesses, and some for consumers.
Keep sensitive data secure with new Gmail security features
Keeping your data secure is our top priority, which is why last month, we introduced new phishing protections to help address Business Email Compromise (BEC) threats—or when someone impersonates an executive to get sensitive information. With these new protections, Gmail has helped block 99.9 percent of BEC attempts by warning users or automatically moving messages to spam for them.
Today, we’re introducing a new approach to information protection: Gmail confidential mode. With confidential mode, it’s possible to protect sensitive content in your emails by creating expiration dates or revoking previously sent messages. Because you can require additional authentication via text message to view an email, it’s also possible to protect data even if a recipient’s email account has been hijacked while the message is active.
Built-in Information Rights Management (IRM) controls also allow you to remove the option to forward, copy, download or print messages. This helps reduce the risk of confidential information being accidentally shared with the wrong people. Confidential mode will begin to roll out to consumer Gmail users and a limited number of G Suite customers in the coming weeks (broader rollout following).
We’ve also redesigned our security warnings within Gmail so that they are simpler to understand and give a clear call to action to employees. These bigger, bolder warnings will help you be even more informed when it comes to potentially risky email.
And it’s always worth a reminder: we do not scan Gmail for the purposes of targeting ads, and there are no ads shown in Gmail for G Suite customers.
Stay on top of email effortlessly using artificial intelligence in Gmail
New AI-powered features in Gmail, like Nudging, Smart Reply and high-priority notifications, can now help you spend more time on work that matters.
Most of us get more emails than we can deal with at one time, and sometimes things slip through the cracks. With Nudging, Gmail will proactively remind you to follow up or respond to messages, making sure you don’t drop the ball.
Last year, we introduced Smart Reply to our Gmail mobile apps. Smart Reply processes hundreds of millions of messages daily and already drives more than 10 percent of email replies on mobile. Today we’re bringing Smart Reply to Gmail on the web to help you respond to messages faster.
We’re also introducing new features on mobile to help you minimize interruptions and clutter. High-priority notifications is a new setting that only notifies you of important messages, keeping interruptions to a minimum. Gmail can also recommend when to unsubscribe from mailing lists. Using intelligence, unsubscribe suggestions appear based on cues like how many emails you get from a sender and how many of them you actually read. You’ll start to see these notifications show up in your inbox over the coming weeks.
Over the past few months, Salesforce has tested the new Gmail to collaborate on global projects. “As the global leader in CRM, the ability to quickly and securely communicate with our stakeholders around the world is critical,” says Jo-ann Olsovsky, executive vice president and chief information officer of Salesforce. “Gmail’s new easy-to-use interface and built-in intelligence enable our employees to collaborate faster and smarter, spending less time managing their inboxes and more time driving our customers’ success.”
We redesigned the Gmail web application to help you take action even quicker. Now you can see and click attachments in your inbox before ever opening a thread. You can also hover over messages (you don’t have to click into them) to do things like RSVP to a meeting invite, archive an email thread or snooze an email until the time is right.
As a part of the redesign, we’re also tightly integrating Gmail with other G Suite apps you use every day. Now you can quickly reference, create or edit Calendar invites, capture ideas in Keep or manage to-dos in Tasks all from a side panel in your inbox.
The side panel also makes it easy to access Gmail Add-ons, too, like third-party business apps you might use. This way you don’t have to switch between tabs or apps to get work done. You’ll start to see the new side panel integration in other G Suite apps in coming months—like inside of your Calendar, Docs, Sheets and Slides apps.
New native offline capabilities in Gmail on the web can help you work without interruption when you can’t find Wi-Fi. Search, write, respond, delete, or archive up to 90 days of messages, just as you would working online, but offline. Teams can start using offline capabilities in coming weeks.
Like we mentioned, we’re introducing an all-new Tasks on web, as well as new mobile apps to help you handle work on the go. You can use Tasks to create tasks and subtasks, and even add due dates with notifications to help you stay on track.
And because Tasks closely integrates with G Suite, you can simply drag and drop an email from Gmail into Tasks to create a to-do. Tasks with due dates can also appear in your Calendar.
The all-new Gmail experience is available for businesses to start using today in the G Suite Early Adopter Program (EAP) and can be turned on in the Admin console. Heads up: you’ll start to see offline support, confidential mode (limited release), Nudging, high-priority notifications and unsubscribe suggestions appear in the coming weeks. Keep up with the latest news on these features in the G Suite Updates blog.